{"id":17235,"date":"2024-08-20T12:45:46","date_gmt":"2024-08-20T12:45:46","guid":{"rendered":"https:\/\/herdwatch.com\/en-uk\/?post_type=case-studies&#038;p=17235"},"modified":"2026-03-26T12:48:15","modified_gmt":"2026-03-26T12:48:15","slug":"transforming-dairy-farming-how-guy-ford-and-herdwatch-revolutionised-manley-old-hall-farm-in-cheshire","status":"publish","type":"case-studies","link":"https:\/\/herdwatch.com\/en-uk\/case-studies\/transforming-dairy-farming-how-guy-ford-and-herdwatch-revolutionised-manley-old-hall-farm-in-cheshire\/","title":{"rendered":"Farm Smart: Transforming dairy farming: How Guy Ford and Herdwatch revolutionised Manley Old Hall Farm in Cheshire"},"content":{"rendered":"\n<div class=\"hw-case-study\">\n  <style>\n    .hw-case-study {\n      --hw-blue: #007dbf;\n      --hw-green: #b5c428;\n      --hw-navy: #001738;\n      --hw-card: #ffffff;\n      --hw-text: #1f2d2a;\n      --hw-border: #e3e9e6;\n      --hw-quote-bg: #f7faea;\n      --hw-muted: #5f6b68;\n\n      font-family: -apple-system, BlinkMacSystemFont, \"Segoe UI\", Roboto, Helvetica, Arial, sans-serif;\n      color: var(--hw-text);\n      line-height: 1.75;\n      margin: 24px 0;\n    }\n\n    .hw-wrap {\n      max-width: 820px;\n      margin: 0 auto;\n      padding: 0 20px;\n    }\n\n    .hw-hero {\n      background: linear-gradient(135deg, var(--hw-navy), var(--hw-blue));\n      color: #fff;\n      border-radius: 18px;\n      margin-bottom: 24px;\n      overflow: hidden;\n    }\n\n    .hw-hero-inner {\n      padding: 42px 34px;\n    }\n\n    .hw-kicker {\n      font-size: 12px;\n      font-weight: 800;\n      letter-spacing: .12em;\n      text-transform: uppercase;\n      color: var(--hw-green);\n      margin-bottom: 14px;\n    }\n\n    .hw-subhead {\n      font-size: 17px;\n      color: rgba(255,255,255,0.95);\n      margin: 0;\n    }\n\n    .hw-meta {\n      margin-top: 20px;\n      display: flex;\n      gap: 10px;\n      flex-wrap: wrap;\n    }\n\n    .hw-pill {\n      background: rgba(255,255,255,0.14);\n      padding: 7px 13px;\n      border-radius: 999px;\n      font-size: 13px;\n      color: #fff;\n    }\n\n    .hw-content {\n      background: var(--hw-card);\n      padding: 30px;\n      border-radius: 18px;\n      border: 1px solid var(--hw-border);\n    }\n\n    .hw-content p {\n      margin: 0 0 16px;\n      font-size: 17px;\n    }\n\n    .hw-content h2 {\n      color: var(--hw-navy);\n      margin: 26px 0 10px;\n      font-size: 24px;\n    }\n\n    .hw-content h3 {\n      color: var(--hw-navy);\n      margin: 22px 0 8px;\n      font-size: 20px;\n    }\n\n    .hw-quote {\n      border-left: 4px solid var(--hw-green);\n      background: var(--hw-quote-bg);\n      padding: 16px 18px;\n      margin: 22px 0;\n      border-radius: 10px;\n      font-weight: 600;\n      color: var(--hw-navy);\n    }\n\n    .hw-image {\n      margin: 28px auto;\n      max-width: 520px;\n    }\n\n    .hw-image img {\n      width: 100%;\n      border-radius: 12px;\n    }\n\n    .hw-caption {\n      font-size: 14px;\n      color: var(--hw-muted);\n      margin-top: 6px;\n    }\n\n    \/* CTA FIXED *\/\n    .hw-cta {\n      background: linear-gradient(135deg, #007dbf, #001738);\n      color: #fff;\n      padding: 28px;\n      border-radius: 18px;\n      margin-top: 30px;\n    }\n\n    .hw-cta h3 {\n      font-size: 26px;\n      margin-bottom: 12px;\n    }\n\n    .hw-cta-main {\n      font-size: 17px;\n      margin-bottom: 16px;\n    }\n\n    .hw-cta-buttons {\n      display: flex;\n      gap: 12px;\n      flex-wrap: wrap;\n      margin-top: 10px;\n    }\n\n    .hw-btn {\n      display: inline-block;\n      padding: 12px 20px;\n      border-radius: 999px;\n      font-weight: 700;\n      text-decoration: none;\n      transition: all 0.2s ease;\n    }\n\n    .hw-btn-primary {\n      background: var(--hw-green);\n      color: var(--hw-navy) !important;\n    }\n\n    .hw-btn-secondary {\n      border: 2px solid rgba(255,255,255,0.6);\n      color: #fff !important;\n      background: transparent;\n    }\n\n    .hw-btn-secondary:hover {\n      background: rgba(255,255,255,0.08);\n    }\n  <\/style>\n\n  <div class=\"hw-wrap\">\n\n    <div class=\"hw-hero\">\n      <div class=\"hw-hero-inner\">\n        <div class=\"hw-kicker\">Farm Smart Case Study<\/div>\n        <p class=\"hw-subhead\">\n          In Cheshire, <strong>Guy Ford<\/strong> uses Herdwatch to simplify dairy records, improve breeding decisions, and save time on a busy 320-cow grazing system.\n        <\/p>\n\n        <div class=\"hw-meta\">\n          <span class=\"hw-pill\">Cheshire, UK<\/span>\n          <span class=\"hw-pill\">320 Cow Dairy Herd<\/span>\n          <span class=\"hw-pill\">Kiwicross \/ NZ Holstein<\/span>\n        <\/div>\n      <\/div>\n    <\/div>\n\n    <div class=\"hw-content\">\n\n      <p>\n        <strong>Guy Ford<\/strong> farms in partnership with his parents at Manley Old Hall Farm in Cheshire. Together, they run a 220-hectare dairy enterprise with 320 cows.\n      <\/p>\n\n      <div class=\"hw-image\">\n        <img decoding=\"async\" src=\"https:\/\/herdwatch.com\/en-uk\/wp-content\/uploads\/sites\/3\/2024\/09\/Guy-Ford.png\" alt=\"Guy Ford dairy farmer using Herdwatch\">\n        <div class=\"hw-caption\">Guy Ford using Herdwatch to manage herd records.<\/div>\n      <\/div>\n\n      <h2>A structured grazing system built for performance<\/h2>\n\n      <p>\n        The farm runs a spring calving system in a tight 10-week block. This requires strong planning and teamwork.\n      <\/p>\n\n      <div class=\"hw-quote\">\n        \u201cFocus on the systems and KPIs specific to your farm. Set clear targets and make the system work for you.\u201d\n      <\/div>\n\n      <h2>Improving dairy farm management UK with Herdwatch<\/h2>\n\n      <p>\n        Guy has used Herdwatch for over eight years. Before that, the farm relied on paper records, which were slow and error-prone.\n      <\/p>\n\n      <div class=\"hw-quote\">\n        \u201cHerdwatch is an extra pair of hands. It\u2019s easy to use and gives you all the information at the touch of a button.\u201d\n      <\/div>\n\n      <p>\n        Now, all key events are recorded instantly on mobile. This includes births, movements, breeding, and treatments.\n      <\/p>\n\n      <h3>Better breeding decisions<\/h3>\n\n      <p>\n        Guy reviews historical data to make better breeding decisions. This improves herd performance over time.\n      <\/p>\n\n      <h3>Simple audits and reporting<\/h3>\n\n      <p>\n        Reports are quick to generate and easy to share. This removes stress around inspections and saves valuable time.\n      <\/p>\n\n      <div class=\"hw-quote\">\n        \u201cThe app makes audits much easier. Everything is accessible and ready when you need it.\u201d\n      <\/div>\n\n      <h2>More time for what matters<\/h2>\n\n      <p>\n        The biggest benefit has been saving time. Evenings are no longer spent catching up on paperwork.\n      <\/p>\n\n      <div class=\"hw-quote\">\n        \u201cThe greatest benefit by far is spending more time with family.\u201d\n      <\/div>\n\n      <p>\n        You can read more real farmer stories on our <a href=\"\/case-studies\/\">farm case studies page<\/a>.\n      <\/p>\n\n      <!-- \u2705 FIXED CTA -->\n      <div class=\"hw-cta\">\n        <h3>A smarter way to manage your dairy farm<\/h3>\n\n        <p class=\"hw-cta-main\">\n          Join thousands of farmers already using Herdwatch to simplify livestock records, save time, and improve farm performance.\n        <\/p>\n\n        <div class=\"hw-cta-buttons\">\n          <a class=\"hw-btn hw-btn-primary\" href=\"https:\/\/herdwatchng.app.link\/MeKoA6VaqKb\" target=\"_blank\">\n            Download the Free App\n          <\/a>\n\n          <a class=\"hw-btn hw-btn-secondary\" href=\"https:\/\/www.herdwatch.com\/en-ie\/price\/\" target=\"_blank\">\n            Request an Instant Quote\n          <\/a>\n        <\/div>\n      <\/div>\n\n    <\/div>\n  <\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Farm Smart Case Study In Cheshire, Guy Ford uses Herdwatch to simplify dairy records, improve breeding decisions, and save time on a busy 320-cow grazing system. Cheshire, UK 320 Cow Dairy Herd Kiwicross \/ NZ Holstein Guy Ford farms in partnership with his parents at Manley Old Hall Farm in Cheshire. Together, they run a [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":17236,"menu_order":0,"template":"","case-studies_category":[215,269],"case-studies_tag":[196,208,217,220,229,238,308],"location":[236,245,306],"class_list":["post-17235","case-studies","type-case-studies","status-publish","has-post-thumbnail","hentry","case-studies_category-cattle","case-studies_category-pasture","case-studies_tag-agriculture","case-studies_tag-case-study","case-studies_tag-cows","case-studies_tag-dairy","case-studies_tag-farmer","case-studies_tag-gb-ni","case-studies_tag-uk","location-gb","location-ie","location-uk"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Farm Smart: Transforming dairy farming: How Guy Ford and Herdwatch revolutionised Manley Old Hall Farm in Cheshire - Herdwatch UK<\/title>\n<meta name=\"description\" content=\"Guy, in partnership with his parents, oversees a thriving dairy farm spanning 220 hectares. 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