{"id":18000,"date":"2025-03-04T16:23:38","date_gmt":"2025-03-04T16:23:38","guid":{"rendered":"https:\/\/herdwatch.com\/en-uk\/?post_type=case-studies&#038;p=18000"},"modified":"2026-03-25T15:33:44","modified_gmt":"2026-03-25T15:33:44","slug":"farm-smart-nottinghamshire-sheep-farmers-boost-profitability-with-animal-data-at-their-fingertips","status":"publish","type":"case-studies","link":"https:\/\/herdwatch.com\/en-uk\/case-studies\/farm-smart-nottinghamshire-sheep-farmers-boost-profitability-with-animal-data-at-their-fingertips\/","title":{"rendered":"Farm Smart: Nottinghamshire Sheep Farmers Boost Profitability with Animal Data at Their Fingertips"},"content":{"rendered":"\n<div class=\"hw-case-study\">\n  <style>\n    .hw-case-study {\n      --hw-blue: #007dbf;\n      --hw-green: #b5c428;\n      --hw-navy: #001738;\n      --hw-card: #ffffff;\n      --hw-text: #1f2d2a;\n      --hw-border: #e3e9e6;\n      --hw-quote-bg: #f7faea;\n      --hw-muted: #5f6b68;\n\n      font-family: 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     .hw-content {\n        padding: 22px;\n      }\n\n      .hw-content p {\n        font-size: 16px;\n      }\n\n      .hw-content h2 {\n        font-size: 22px;\n      }\n\n      .hw-image,\n      .hw-image-small {\n        max-width: 100%;\n      }\n    }\n  <\/style>\n\n  <div class=\"hw-wrap\">\n    <div class=\"hw-hero\">\n      <div class=\"hw-hero-inner\">\n        <div class=\"hw-kicker\">Farm Smart Case Study<\/div>\n        <p class=\"hw-subhead\">\n          In Nottinghamshire, Andrew and Siobhan Beresford are using a <strong>sheep farm management app<\/strong> to improve flock performance, strengthen breeding decisions, and keep better animal records at their fingertips.\n        <\/p>\n\n        <div class=\"hw-meta\">\n          <span class=\"hw-pill\">Nottinghamshire<\/span>\n          <span class=\"hw-pill\">Sheep &amp; Grass Farm<\/span>\n          <span class=\"hw-pill\">140 Commercial Ewes<\/span>\n        <\/div>\n      <\/div>\n    <\/div>\n\n    <div class=\"hw-content\">\n      <p>\n        Andrew and Siobhan Beresford run a <strong>70-acre sheep and grass farm in Nottinghamshire<\/strong>. The farm sits on restored open-cast land and supports a <strong>closed flock of 140 commercial ewes<\/strong>.\n      <\/p>\n\n      <p>\n        They use Blue Texel rams to improve genetics. In addition, they sell hay locally, which helps strengthen the overall business.\n      <\/p>\n\n      <p>\n        With strong agricultural roots and a clear focus on sustainable sheep farming, the couple are always looking for better ways to manage performance, simplify records, and make informed decisions on farm.\n      <\/p>\n\n      <div class=\"hw-image\">\n        <img decoding=\"async\" src=\"https:\/\/herdwatch.com\/en-uk\/wp-content\/uploads\/sites\/3\/2025\/03\/IMG_0939-1.jpg\" alt=\"Andrew and Siobhan Beresford sheep grazing on their Nottinghamshire farm\">\n        <div class=\"hw-caption\">Andrew and Siobhan Beresford\u2019s sheep enterprise in Nottinghamshire.<\/div>\n      <\/div>\n\n      <h2>A farm built on steady improvement<\/h2>\n\n      <p>\n        Since buying the farm twelve years ago, they have focused on steady improvements. For example, they have introduced legumes into pasture and improved drainage using a flat lifter.\n      <\/p>\n\n      <p>\n        They have also planted new hedges through grant schemes. As a result, the farm now performs better while supporting biodiversity.\n      <\/p>\n\n      <p>\n        These changes have helped improve the land while also strengthening the long-term productivity of the business.\n      <\/p>\n\n      <h2>Why a sheep farm management app made sense<\/h2>\n\n      <p>\n        They introduced Herdwatch during a busy lambing season. At that time, paper records were becoming difficult to manage.\n      <\/p>\n\n      <p>\n        Now, they use a <strong>sheep farm management app<\/strong> to record treatments, lambing events, and movements in real time. Because of this, their records are more accurate and easier to access.\n      <\/p>\n\n      <div class=\"hw-quote\">\n        \u201cWe know more about the health of individual ewes, which helps us make decisions about problems and treatments and breeding from them in the future.\u201d\n      <\/div>\n\n      <p>\n        That change has not just improved record keeping. It has also improved the quality of information they use to manage the flock.\n      <\/p>\n\n      <div class=\"hw-image hw-image-small\">\n        <img decoding=\"async\" src=\"https:\/\/herdwatch.com\/en-uk\/wp-content\/uploads\/sites\/3\/2025\/03\/image3.jpeg\" alt=\"Recording sheep data and flock records using Herdwatch on farm\">\n        <div class=\"hw-caption\">Recording flock information quickly and clearly using Herdwatch.<\/div>\n      <\/div>\n\n      <h2>Better records, better breeding decisions<\/h2>\n\n      <p>\n        The biggest improvement has been in breeding decisions. With better records, they can clearly see how each ewe performs.\n      <\/p>\n\n      <p>\n        As a result, they make stronger selection decisions. They also weigh lambs regularly, so they can track growth and adjust feeding when needed.\n      <\/p>\n\n      <p>\n        Instead of relying on memory or loose notes, they now have a clearer picture of each ewe\u2019s history. In turn, that helps them identify patterns and respond faster to issues.\n      <\/p>\n\n      <p>\n        In practical terms, the move to a digital system has reduced guesswork and given them much more confidence in the decisions they make.\n      <\/p>\n\n      <h2>More visibility, less guesswork<\/h2>\n\n      <p>\n        Having everything in one place has made daily management easier. Instead of relying on memory, they can check records instantly.\n      <\/p>\n\n      <p>\n        This means decisions are based on real data. In turn, this reduces guesswork and improves confidence across the farm.\n      <\/p>\n\n      <div class=\"hw-quote\">\n        \u201cThe biggest benefit is being able to instantly access the history and health records of our sheep.\u201d\n      <\/div>\n\n      <p>\n        As a result, the whole flock management system feels more organised, more accurate, and much easier to stay on top of.\n      <\/p>\n\n      <div class=\"hw-image hw-image-small\">\n        <img decoding=\"async\" src=\"https:\/\/herdwatch.com\/en-uk\/wp-content\/uploads\/sites\/3\/2025\/03\/image0.jpeg\" alt=\"Nottinghamshire sheep flock management and animal record keeping\">\n        <div class=\"hw-caption\">Better flock management starts with better data and easier access to records.<\/div>\n      <\/div>\n\n      <h2>Staying prepared for inspections<\/h2>\n\n      <p>\n        Herdwatch has also made inspections easier. All records are stored digitally and can be accessed quickly.\n      <\/p>\n\n      <p>\n        Because of this, they feel more prepared and confident when dealing with inspections or vet visits.\n      <\/p>\n\n      <p>\n        With treatment and drug records organised in one place, Andrew and Siobhan can spend less time searching for information and more time focusing on the flock.\n      <\/p>\n\n      <h2>A simpler way to manage the flock<\/h2>\n\n      <p>\n        Overall, Herdwatch has helped make the farm more organised and easier to manage. By switching to a <strong>sheep farm management app<\/strong>, they now have better control of their flock.\n      <\/p>\n\n      <p>\n        As a result, they can focus more on improving performance and less on paperwork.\n      <\/p>\n\n      <p>\n        You can read more real farmer stories on our <a href=\"\/case-studies\/\">farm case studies page<\/a>.\n      <\/p>\n\n      <div class=\"hw-cta\">\n        <h3>A smarter way to manage flock records<\/h3>\n\n        <p class=\"hw-cta-main\">\n          For Andrew and Siobhan, Herdwatch has made flock management <strong>simpler, more accurate, and far easier to use every day<\/strong>.\n        <\/p>\n\n        <p class=\"hw-cta-join\">\n          Join thousands of farmers already using Herdwatch to simplify records, improve flock management, and make better decisions on farm.\n        <\/p>\n\n        <div class=\"hw-cta-buttons\">\n          <a class=\"hw-btn hw-btn-primary\" href=\"https:\/\/herdwatchng.app.link\/MeKoA6VaqKb\" target=\"_blank\" rel=\"noopener\">\n            Download the Free App\n          <\/a>\n\n          <a class=\"hw-btn hw-btn-secondary\" href=\"https:\/\/www.herdwatch.com\/en-ie\/price\/\" target=\"_blank\" rel=\"noopener\">\n            Request an Instant Quote\n          <\/a>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Farm Smart Case Study In Nottinghamshire, Andrew and Siobhan Beresford are using a sheep farm management app to improve flock performance, strengthen breeding decisions, and keep better animal records at their fingertips. Nottinghamshire Sheep &amp; Grass Farm 140 Commercial Ewes Andrew and Siobhan Beresford run a 70-acre sheep and grass farm in Nottinghamshire. The farm [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":18001,"menu_order":0,"template":"","case-studies_category":[289],"case-studies_tag":[196,208,209,229,238,291,308],"location":[236,239,306],"class_list":["post-18000","case-studies","type-case-studies","status-publish","has-post-thumbnail","hentry","case-studies_category-sheep","case-studies_tag-agriculture","case-studies_tag-case-study","case-studies_tag-casestudies","case-studies_tag-farmer","case-studies_tag-gb-ni","case-studies_tag-sheep","case-studies_tag-uk","location-gb","location-general","location-uk"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Sheep Farm Management App Improves Flock Performance in Nottinghamshire<\/title>\n<meta name=\"description\" content=\"Discover how a Nottinghamshire sheep farm uses a sheep farm management app to improve flock performance, simplify records, and make better 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